Search Engine Optimization and Marketing for E-commerce

Word of the Day: Fritter

by Andrew Kagan 15. October 2009 11:11

SPPro's word of the day: Fritter
Pronunciation: \ˈfri-tər\
Function: noun
corporate tweeting seeking to promote products or services while masquerading as pithy communication
Example: Pepsi's fritter sought to convince tweens its new lo-cal cola is a hip alternative mini-Cokes.

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